Create a cohesive set of display ads that follows Atheta's branding.
MY ROLE:
This project, as always, started with research on what Athleta has done previously for display ads to ensure I would be keeping with their branding and overall style. To do something different, I decided to focus my ads on their Share the Power of She movement featured on their ambassador page. I also decided to do this because it was challenging finding a cohesive set of photography that went well with Athleta messaging.
The photos I used are from DYLAN.H.BROWN's collaboration with Athleta.
